There are a core set of web tools that are crucial to any successful strategic e-activism campaign. These web tools include databases which will storing contact information and general data about supporters and a wide variety of web tools that facilitate different ways of engaging supporters to put pressure on decision-makers.
Website and content management systems provide platforms for presenting information
Email tools offer mass communication expanding your advocacy campaign reach to online audiences and enable you to conduct outreach communications.
Tools to Connect to Audiences and Enable Supporter Action: Social Networking sites such as Facebook facilitate different ways of engaging supporters to put pressure on decision-makers and to inform supporters and mobilize action.
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